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MGTS7610 Management Communication
Assessment task 2: Business writing portfolio
Read through these instructions carefully before attempting to begin your paper. Additionally, review them
and the criteria sheet before finalising your work and submitting it to be graded.
1. Assessment details
In this assessment task, you will create a portfolio of written documents suited to different business
situations, using the techniques learned in Weeks 7-9. Your portfolio will include a formal letter (1 page), 2
emails (1 page) and a media release (1 page). Your work will be assessed in terms of business writing
techniques, including document structure, clarity, register and tone.
Weighting 40%
Length 3 pages (no part may be longer than 1 page)
Format Email
Business letter
Media release
Submission Submit online via Turnitin (access via Blackboard)
Return of grade Papers will be returned approximately 3 weeks after submission, via Turnitin
Learning
Objectives
1. Express your opinions clearly by using words and sentence structures
efficiently.
2. Communicate with colleagues and customers in a polite and effective way.
3. Make a convincing argument by structuring your ideas coherently and
persuasively.
Criteria The full criteria (rubric) will be posted in the Assessment folder on Blackboard
2. Instructions
Create a single word document for submission that includes your responses to the following scenarios,
including Part 1, Part 2, and Part 3. See each part on the following pages.
MGTS7610 Business Writing Portfolio Assignment Guide 2
Part 1: Emails
Rewrite the following poorly written emails, using correct structure and appropriate tone for the email
purpose and audience. Be mindful of conciseness and clarity. You should add or remove details as needed,
but you must maintain the original message goal.
Both emails should be presented on a single page in your final submission.
Email 1: Internal
An internal email is an email intended to be written and received within a company.
Subject: Good old Barry Bonehead
Sup Suzy.
Just got a message from that bonehead Barry 2day! I just heard that their mite be sum printing
errors in that new textbook. Canya check?
Thx
Email 2: External
An external email is an email intended to be written or received outside of the company.
Dear Ms McKinney,
It is with my sincerest and most respectful delight and pleasure that I acquaint you with my
recent news.
Your wonderful and treasured book has been accepted for our publication. You are most
deserving of these magnificent honours.
Our partnership will be fruitful indeed, as we proceed together on this publishing journey.
Can you believe it was only three weeks ago that we met at the Business Writers Conference in
Newcastle? I remember you detailing the joyous day when you got your puppy, Albert, from the
dog breeder. The video you showed me was hilarious and had me in hysterics within a few
short moments.
To commence the project we will need you to provide the completed and majestic copy of your
manuscript by return email by the 14th. Please ensure that this marvellous book is sent in a
Microsoft Word file so that our editors can work their magic.
Warm, sincere and grateful regards.
BizBooks.com.au
MGTS7610 Business Writing Portfolio Assignment Guide 3
Part 2: Letter
Use the information below to write a business letter. Use correct structure, appropriate tone for the email
purpose and audience, and be mindful of conciseness and clarity. You should add or remove details as
needed, but you must maintain the original message goal.
Your letter should not exceed one page in your final submission.
You are the Customer Service Manager of a small printing company, M-Comm Printers, that
has been paid to print copies of a new textbook, Business Communication for Business People
for the publishing company BizBooks.
One week ago, BizBooks received their sample copy before the full print run and has found
some significant printing errors within the pages of the book.
Mr Barry Businessman, the editor in charge of the textbook at BizBooks, has sent you a formal
letter containing his concerns and requests that you urgently send him an updated sample copy
by the end of the week. You received this letter on Thursday afternoon, with only one business
day left in the week.
After investigation in the printing department, you found that the errors in the sample copy were
in the originally supplied file from the publisher.
The identification of the printing errors by the publisher is a normal part of the sample process,
and the publisher should review their file for errors. Once the file has been corrected, the
publisher should send it back to the printing company for a new sample copy to be printed.
Given this process, it would not be possible to send BizBooks a new sample copy by the end of
this week, but this could be done by the end of next week, as long as M-Comm Printers
receives the new file by Monday.
You need to communicate the relevant information in a formal letter to Mr Barry Businessman
MGTS7610 Business Writing Portfolio Assignment Guide 4
Part 3: Media Release
Write a media release that responds to the following scenario. You may add more details as relevant.
Your media release should use correct structure, relevant and persuasive information, journalistic voice,
implicit and explicit attitude, clear writing and appropriate formatting.
Your media release should not exceed one page in your final submission.
You are the media manager at BizBooks and you are writing a media release to be distributed
immediately. The purpose of the media release is to announce a new book by nationally-
acclaimed writer Georgia McKinney.
Georgia has written a book about business writing; the book includes case studies, templates
and up-to-date information on writing for business. The book is called Business Communication
for Business People.
She has written chapters on clear writing, positioning readers, persuasive and argumentative
communication, problem solving communication, research communication, email, letter writing
and instant messaging communication, public communication, and ethical communication.
The book even has a preface written by the billionaire tech CEO Steve Gates. He said, when
asked about it, “Over the course of my entire career, I have had McKinney books on my shelf.
This latest book puts together key concepts in communication and how to apply them in many
ways. Any person new to the business world would benefit from having a copy. Georgia and I
have been friends for many years, and I value her opinion on communication more than anyone
else’s. I tried to get her to come over to Applesoft more than once, but she’s always been
focused on publishing.”
Georgia McKinney has said she is extremely proud of this new release, which will likely be the
last book she writes before retirement. “I’ve been writing for the last forty-seven years about
communicating in business environments. This latest book puts together in an easy to approach
way all my key learning.”
To date, the author has written 71 books and articles about communication in business
environments, including recent best-sellers Communicating for Climate Change and Human
Writes.
The book will go on sale on June 1 2022 at all major book retailers, including online sellers. The
print copy is AUD 109.99 and the ebook copy is AUD 89.99.
In addition to the book being sold, you should also announce that Georgia will be signing books
on a national signing tour to begin at 9AM on June 1 in Newcastle, New South Wales at
Newcastle Books on James Street, Adamstown. From there, the author will travel to Sydney,
Brisbane, Cairns, Darwin, Alice Springs, Katherine, Perth, Adelaide, Melbourne and Hobart. The
full list of locations can be found on the BizBooks website bizbooks.com.au.
Georgia also has a website that contains her full book list and additional contact information:
georgiamckinney.org.
MGTS7610 Business Writing Portfolio Assignment Guide 5
3. Additional requirements
3.1 Submission
Go to the course site on Learn.UQ and click on ‘Assessment’ on the left‐hand menu. Go to the folder for the
assessment item. Inside this folder you will find a Turnitin submission link for which you need to click
‘View/Complete’. Follow the prompts to upload your assignment. Make sure you have successfully uploaded
your assignment by reviewing the ‘View/ Complete’ button to see your submission again. You may submit
multiple times before the deadline to check your similarity reports.
3.2 Formatting
Your submission should:
• Be a single word document (you may convert to PDF before submission)
• Present Part A on one page
• Present Part B on one page
• Present Part C on one page
• Use 11pt Calibri font
• Use 1.5‐line spacing
• Use “normal” margins (choose “normal” in Microsoft Word – this is the default for new documents)
• Use clear spacing between paragraphs
4. Assignment checklist
Use this check list to help finish your assignment:
I have followed the required genre structure for all of my components.
I have fully developed all paragraphs in the correct structure
I have written using an appropriate tone (formal, polite, positive)
I have revised my work to ensure it is appropriate for each required audience
Whenever I have been confused, I have asked my tutor clarifying questions
I have read through this instruction guide multiple times to ensure my understanding of the
requirements.
I have reviewed my work to ensure I have used cohesive devices (e.g. known-new)
I have checked my work for sentence structure and word choice issues
I have formatted my work according to the instruction guide
I have submitted my work to check the similarity and reviewed this for accidental plagiarism issues
I have submitted my work by the deadline
5. Relevant assessment policies
• Papers that exceed the page count may incur additional penalties
• Late submissions incur a penalty of 10% per day late, as per the Electronic Course Profile (ECP)
• Submissions will not be graded if submitted more than 5 days after the due date
MGTS7610 Business Writing Portfolio Assignment Guide 6
• Extensions can be granted by the school and should be applied for using this link:
https://my.uq.edu.au/information-and-services/manage-my-program/exams-and-assessment/applying-
extension
• Your work must adhere to Assessment policies defined by the university.
6. Support
For help in understanding the assignment, refer to your weekly learning materials.
Weekly learning Use them to
Week 1 materials • help understand the course and the model we use to assess you
(communication diagram)
Week 2 materials • help understand how to read news articles
• help understand making the most of your sentences, including structure and
theme.
• help checking your use of clear writing
Week 3 materials • help to understand coherence and cohesion
Week 4 materials • help to understand how to present significance
Week 5 materials • help to understand the various ways to quote sources
Week 6 materials • help to understand how to use positioning to help persuade your audience
Week 8 materials • help to understand the structure and purpose of a letter and email
• help to understand the appropriate tone for business writing
Week 9 materials • help to understand the structure and purpose of a media release
In addition to this, your tutor can help provide answers tailored to your needs and concerns (see the Staff
Contact List in Blackboard). The Blackboard Discussion Forum is also a great place to get answers. The
response time expected is 24-48 hours, excluding weekends and public holidays.
Contact your lecturer if you have more significant concerns (see the Staff Contact List in Blackboard). The
response time expected is 48-72 hours, excluding weekends and public holidays.
If you are facing problems that go beyond the scope of this unit of study, we recommend you reach out to the
UQ Student Support Services or the UQ Business School. The best place to get support depends on your
